Industry
Pet Care Software Development — Apps, Marketplaces, Subscriptions & Connected Products
Mobile apps, marketplaces, subscription commerce, and connected pet products — built on a NestJS + Next.js + Terraform-on-AWS foundation with Auth0, Stripe Connect, and real DevOps discipline.
The state of pet care
Global pet care market by 2030
Spending on pet products and services continues to outpace many consumer categories, with subscription, premium food, and connected devices growing fastest.
U.S. households own pets
Pet ownership is a durable consumer category with rising spend per household year over year — and rising expectations for digital experience.
Pet wearable adoption growth
Connected device usage in pet care is growing faster than human wearables in several segments, especially activity / GPS and health-monitoring categories.
What we build for pet care teams
- Two-sided marketplaces for grooming, boarding, walking, training, and sitting
- Native and React Native apps for iOS / Android
- Service provider onboarding, identity verification, background checks, and scheduling
- Stripe Connect-based marketplaces with KYC, payouts, taxes, and dispute flows
- Subscription commerce with retention mechanics, dunning recovery, and pause/skip flows
- Loyalty, rebooking, and referral programs
- BLE and Wi-Fi connected pet products: collars, feeders, cameras, GPS trackers
- Pet wearable telemetry — activity, heart rate, GPS, behavior — into clinic and owner dashboards
- Multi-region payments, taxes, and identity verification for international expansion
- NestJS API tier with strict TypeScript, Auth0 identity, BullMQ background jobs
- Next.js (App Router) web for marketing, account, and ops portals — edge-cached and SEO-tuned
- Terraform-managed AWS, Lambda for event flows, EventBridge for inter-service eventing
- GitHub Actions CI/CD with OIDC, signed images, and progressive rollout to ECS or Lambda
- Headless commerce with Shopify, Commerce Layer, or custom checkout when needed
- Telehealth and chat with vets / behaviorists embedded inside owner apps
- Pet adoption and rehoming platforms with shelter integrations
- Multi-tenant pet-care SaaS for franchise groups
- Figma + Code Connect design system shared between iOS / Android / web
Why DiveScale
Domain knowledge meets engineering rigor
Pet care has moved fast — from listings to marketplaces to subscriptions to connected products. DiveScale ships pet-care software that fits both sides of every platform: the pet parent who wants ease, and the provider, retailer, or veterinarian who wants reliable income and clean operations.
We have built marketplaces, scheduling systems, subscription commerce, and connected device platforms across the pet-care space. The patterns rhyme with on-demand services and DTC commerce, but the trust dynamics around someone’s pet are tighter — onboarding has to feel safe, communication has to feel personal, and any failure (missed walk, late delivery, unresponsive collar) hits emotional weight that an Uber ride does not.
Our stack is the same disciplined foundation we apply elsewhere: NestJS APIs with typed contracts, Next.js (App Router) for client-facing and ops-facing UIs, Stripe Connect for marketplace payments and payouts, Auth0 for identity that scales from a single brand to a multi-brand franchise group, and Terraform-managed AWS so multi-region expansion is reproducible.
And we close the loop on connected products. Pet wearables, automated feeders, GPS trackers, and connected cameras generate data; we surface it as actionable signal for owners, vets, and behavior pros — not as a noisy feed. Firmware, gateway, cloud, app, and dashboard come from one team so the seams are engineered.
Operationally we cover the parts that decide whether a pet-care platform survives its first 18 months: real fraud and trust safety, dispute and chargeback workflows, identity verification (Persona / Stripe Identity / Onfido), tax compliance for multi-region commerce, and a customer-support tooling layer that lets your team resolve real-world incidents fast.
Pet Care solutions we deliver
How we deliver
Our pet care delivery process
- 01
Marketplace / commerce economics
Before architecture, we model unit economics on both sides — take rate, CAC, retention, refund cost. Marketplaces and DTC brands fail when the math is wishful.
- 02
Trust & safety design
Identity verification flow, background-check provider selection, fraud signals, dispute and chargeback policy, and the customer-support tooling that has to support all of it.
- 03
Mobile-first build
Native or React Native — chosen per workload — with offline-aware design, push, deep links, and payment flows that match platform conventions.
- 04
Provider operations
Provider portal, schedule management, photo / video updates, payouts, identity, tax forms, and the support patterns growing platforms need.
- 05
Pilot in one region
Soft-launch in one city or one customer cohort, monitor real fraud and dispute patterns, and only then expand.
- 06
Scale across regions
Multi-region payments, localized verification, tax compliance, and per-region service rules for international expansion.
- 07
Operate & evolve
On-call, observability, ongoing fraud-rule tuning, dispute analysis, retention experimentation, and a roadmap driven by data — not opinion.
Technologies we deploy for pet care
React
Production React engineering — Server Components, design systems, performance discipline, accessibility, and the build tooling modern apps deserve.
Learn moreNext.js
Production Next.js engineering — App Router, RSC, edge runtime, ISR, SEO-first metadata, and the deployment topology that fits your workload (Vercel or self-hosted).
Learn moreTypeScript
End-to-end typed engineering — React, Next.js, NestJS, Node, and shared schemas — with the discipline TypeScript was built for.
Learn moreNode.js
Production Node.js engineering — NestJS, Fastify, Hono, real-time systems, job queues, and the operational discipline that single-threaded runtimes demand.
Learn moreIoT
End-to-end IoT engineering — firmware, gateway, edge compute, cloud ingestion, and the dashboards that turn telemetry into decisions.
Learn moreAWS
AWS architecture, migration, and platform engineering — multi-account governance, well-architected workloads, Terraform IaC, and the operational discipline production demands.
Learn moreAWS Lambda
Lambda function design, optimization, and operations — cold-start mitigation, IAM scoping, observability, and the architectures where serverless wins.
Learn moreTerraform
Terraform engineering — module design, state strategy, multi-account governance, policy-as-code, drift detection, and CI-driven plan / apply for multi-cloud estates.
Learn moreGitHub Actions
GitHub Actions engineering — reusable workflows, OIDC-to-cloud, runner strategy, and the discipline that turns pipelines into a platform.
Learn morePostgreSQL
Production PostgreSQL — schema design, query tuning, replication, partitioning, and the operational discipline a serious database deserves.
Learn moreMongoDB
MongoDB engineering — schema design, indexing, aggregation pipelines, Atlas operations, and the discipline to use document storage well.
Learn moreOpenAI
Production-grade integrations with GPT-4o, GPT-4.1, o-series reasoning models, Realtime voice, embeddings, and the Assistants API.
Learn morePet Care — Frequently Asked Questions
React Native for most pet-care apps — single codebase, fast iteration, near-native UX. Native when device features dominate (deep BLE, ARKit, advanced camera, complex background tasks). We benchmark per feature set, and we frequently ship hybrid: React Native shell with native modules for the BLE / hardware bits.
